(Time to read this blog article about 30 seconds)

This is the time of year when businesses make commitments to improve various aspects of their operation.  My suggestion…for each improvement you commit to, get more specific about what action will be taken, by whom, by when, measured how…and at what estimated cost.  By being more specific you improve clarity, commitment, urgency and accountability.  

Below are three examples of what specific commitments of improvement might look like…

  1. We’ll increase sales by $800,000 in the next 10 months, while not increasing sales and marketing expense by more than 4%.
  2. We’ll reduce operating expense by $50,000, in the next 6 months, without diminishing our customer service or employment experience.
  3. We’ll improve ‘rush order’ delivery by 6 hours, within 3 months, without increasing shipping expense by more than $15,000 per year.

How could you use these examples to get more specific about your improvement commitments?

About Donald Cooper

Donald Cooper, MBA, CSP, HoF:   Donald is respected by clients in over 40 industries throughout the world as a “thought leader” and passionate visionary in the key areas of management, marketing, and business innovation. Drawing from his experience as a world-class manufacturer, award-winning retailer, business speaker and coach, he has helped 1000s of businesses to sell more, manage smarter and grow their bottom line. To book Donald, Please Contact Us Here

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