(Time to read this Blog section about 60 seconds)

  1. ’Congratulations’ you are in the top 1%. According to the World Bank, more than 2.8 billion people on this planet live on less than $2 a day.  In fact, a North American salary of just $32,400 a year puts you in the top 1% of wage earners, globally.
  2. Best job title I’ve heard in a long time. This week I had a wonderful conversation with the head of HR for one of our new clients.  But her title is not the usual ‘Director of HR’.  Her title is   ‘Director of Talent and Culture’.  That is a brilliant recognition of the fact that the real battle in any business today is the battle for talent.  It’s our culture that attracts the top talent we need and it’s our culture that engages, challenges, rewards and inspires those talented people to produce and to stay.  
  3. The juggernaut that is Amazon. Of every dollar spent on online shopping in the USA,        42 cents of that is spent on Amazon.
  4. Our amazing brains.  It’s estimated that the average human brain has 50,000 to 60,000 thoughts per day.  That’s a whopping 35 – 40 thoughts every minute, 24 hours a day.  You may know people whose brains seem to come nowhere close to that…but, all the same, it is amazing. 
  5. Do Brand loyalty programs work? According to a recent study by the folks at Visa Canada:

    • The average Canadian is enrolled in 12 Brand Loyalty Programs, but they engage with fewer than 7 of those. 
    • 77% of Canadians said that loyalty programs make them more likely to do business with a brand.
    • However, only 14% said they’re satisfied with the level of personalization offered by the loyalty programs.

  1. The huge problem of student loan debt. Forty-two million young American adults have a total of $1.3 trillion of Student Loan debt.  This is bigger than Auto Loan Debt or Credit Card Debt in America.  Many of these students will never make enough money to pay off these loans.
     
    It has always been assumed that getting a good education is the secret to an affluent life, a growing national economy and a stronger society…but it appears that the cost of getting that education results in a level of debt from which many can never recover.   The same problem exists in other countries, although perhaps, to a lesser extent.
     
    Do you know how much student debt your young employees have…and is there any way that you can guide them as to how to deal with that more effectively?   
About Donald Cooper

Donald Cooper, MBA, CSP, HoF: Donald speaks and coaches in over 40 industries throughout the world.  He delivers the ‘straight goods’ on how to sell more, manage smarter, grow your bottom line...and have a life!  To chat about ‘possibilities’ for your next business or Industry Association Conference, call me at 416-252-3703 in Toronto, or click here to connect to our ‘Enquiry Page’.  

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