(Time to read this blog article about 30 seconds)

This is the time of year when businesses make commitments to improve various aspects of their operation.  My suggestion…for each improvement you commit to, get more specific about what action will be taken, by whom, by when, measured how…and at what estimated cost.  By being more specific you improve clarity, commitment, urgency and accountability.  

Below are three examples of what specific commitments of improvement might look like…

  1. We’ll increase sales by $800,000 in the next 10 months, while not increasing sales and marketing expense by more than 4%.
  2. We’ll reduce operating expense by $50,000, in the next 6 months, without diminishing our customer service or employment experience.
  3. We’ll improve ‘rush order’ delivery by 6 hours, within 3 months, without increasing shipping expense by more than $15,000 per year.

How could you use these examples to get more specific about your improvement commitments?

About Donald Cooper

Donald Cooper, MBA, CSP, HoF: Donald speaks and coaches in over 40 industries throughout the world.  He delivers the ‘straight goods’ on how to sell more, manage smarter, grow your bottom line...and have a life!  To chat about ‘possibilities’ for your next business or Industry Association Conference, call me at 416-252-3703 in Toronto, or click here to connect to our ‘Enquiry Page’.  

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