All posts by: Donald Cooper

About Donald Cooper

Donald Cooper, MBA, CSP, HoF: Donald Cooper speaks and coaches internationally on management, marketing, and profitability.  He can be reached by email at donald@donaldcooper.com in Toronto, Canada.

Every day is exciting for our 5 year old Grandson Gus because every day he’s doing something or learning something for the first time.  But, as adults, somehow we get in a rut and we lose our sense of discovery and awe. What will you commit to do in 2017 that you’ve never done before…or […]

(Time to read this blog article about 30 seconds) This is the time of year when businesses make commitments to improve various aspects of their operation.  My suggestion…for each improvement you commit to, get more specific about what action will be taken, by whom, by when, measured how…and at what estimated cost.  By being more […]

A serious business lesson from a bunch of guys with their legs crossed: (Time to read this Blog article is about 1 minute)   Whoever designed the Four Seasons Centre for the Performing Arts in Toronto simply didn’t take the time to understand their customers…or they suck at math. This 10 year old performance venue […]

(Time to read this Blog article is about 90 seconds) You can’t grow your business without growing your people…and growing yourself.  What skills, training, coaching and encouragement does each person on your team need to do their job better in 2017…and to be prepared to take on more responsibility or a new position in the […]

(Time to read this Blog article is about 2.5 minutes) Managing any business today is tough…and getting tougher. We’re all faced with more demanding customers, more and stronger competition, increased complexity and shrinking margins. On top of that, great staff are hard to find and keep…and that problem won’t go away any time soon. Every […]

In every industry, today, there’s an urgent battle being waged for customer ‘ownership’.  The winners of this battle will achieve higher sales and profitability…and the losers will become a commodity with an uncertain future. Ultimately, customer ownership is all about creating, delivering and communicating compelling Value. Customers demand it and businesses promise it, but there’s […]

Item #1:  China is making a come-back.  China is expected to become the world’s largest economy by the year 2030. But what few people realize is that China was the world’s largest economy once before …way back in the year 1820 during the Qing Dynasty.   Item #2:  The importance of small business.   About 40% of […]

One of the biggest problems in most businesses today is the failure to deal with non-performance.  They’re wasting good money on non-performers or downright toxic employees…and it’s killing them.  So, here’s a simple approach to dealing with this important problem. Everyone on your team is either part of your value or part of your problem.  […]

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