(Time to read this Blog section is about 60 seconds) And the Scots are supposed to be thrifty people. The Scottish Tourism Board spent 6 months and $160,000 to create a new slogan that would boost tourism. They came up with, “Welcome to Scotland”. How pathetic is that? 40,000 fentanyl deaths: The consumption of […]
(Time to read this insightful Blog article is about 2 minutes) One of the key insights from my speaking and Biz Coaching work is that as business owners, leaders or managers, our first job is to create clarity about 9 specific things. I apologize for there being so many things to be clear about. It […]
(Time to read this Blog section is about 60 seconds) Would you like some weed in your wedding cake? On October 27th Toronto will host the first Cannabis Wedding Expo where wedding planners and engaged couples can meet with over 50 vendors who specialize in ‘tastefully’ incorporating cannabis and cannabis edibles into weddings. I do […]
(Time to read this important Blog article is about 60 seconds) Much of what we believe about our customers, our staff, our future and our bottom line is simply not true. Some of it never was true…and some of it was, but isn’t anymore. As business owners and managers, we’re making important decisions based on […]
(Time to read this insightful Blog article is about 1 minute) The biggest and most important battle in every business today is the battle to attract, engage and retain talent. If you have the right people, you can get everything else you need. Below is a 10-point Reality Checklist that I created for a Biz […]
(Time to read this insightful Blog article is about 2.5 minutes) ‘All businesses sell stuff…great businesses are on a mission to improve the human condition in some significant way!’ Two questions that I’m constantly asked by coaching clients and folks attending my management Keynotes and Workshops are: ‘How do I generate more customer loyalty?’ ‘How […]
(Time to read this important Blog article is about 2 minutes) Why is word-of-mouth so incredibly powerful? Because what we say about ourselves in our expensive advertising, nobody much believes in these cynical times…but what other’s say about us is ‘gospel’. Back in the days before social media, it was said that one delighted customer […]
(Time to read this Blog article is about 60 seconds) Managing any business today is tough…and getting tougher. We’re all faced with more demanding customers, more and stronger competition, increased complexity and disruption, and shrinking margins. Whatever product or service you sell, your market is overserved and under-differentiated. Mediocrity is no longer an option! We […]
(Time to read this Blog article is about 60 seconds) One of the biggest myths in business today is that there’s no such thing as customer loyalty anymore. The truth is that people are loyal, fiercely loyal, to what’s best for them…or what they assume is best for them. That’s it! So, first we must […]
(Time to read this Blog article is about 45 seconds) While speaking at a Conference recently, I did a series of 30-minute 1-on-1 biz coaching sessions. One of my coaching ‘customers’, we’ll call him George, runs an auto recycling yard for a boss who he has not seen in six months. The head office, where […]
