All posts by: Donald Cooper

About Donald Cooper

Donald Cooper, MBA, CSP, HoF: Donald Cooper speaks and coaches internationally on management, marketing, and profitability.  He can be reached by email at donald@donaldcooper.com in Toronto, Canada.

(Time to read this article is about 60 seconds) Many of my coaching clients (business owners and managers) are hiding from something.  In fact, I guess we’re all hiding from something in one way or another. Some are hiding from ‘bad news’ by not paying attention to their financial statements, or to new competitors or […]

(Time to read this blog article is about 90 seconds) Everybody talks about ‘service’, customers demand it, businesses promise it, people write books about it….but nobody ever defines what ‘service’ is in any clear and meaningful way.  If we can’t define it, we can’t deliver it, because we don’t know what it is.  So, here’s […]

(Time to read this blog article about 45 seconds) I recently worked with a CEO who believed strongly in ‘consensus management’.  The problem is that no decisions were being made.  The 15 members of the management and supervisory group couldn’t all agree on what would be done, by whom, by when, measured how…so nothing got […]

(Time to read this blog article about 90 seconds) You can’t grow your business without growing your people…and growing yourself.  What skills, training, coaching and encouragement does each person on your team need to do their job better in 2018…and to be prepared to take on more responsibility or a new position in the future?  […]

 (Time to read this blog article about 60 seconds) Business people keep complaining that there’s no such thing as customer loyalty any more….and they’re wrong. The truth is that people are desperately searching for products, services, experiences and businesses to be loyal to in every part of their business and their personal lives. To change […]

(Time to read this important article is about 2 minutes) Most businesses, including some very large ones, simply do not understand the math of profitability….and it’s killing them.  They don’t understand that small improvements in pricing, sales and efficiency will have a huge impact on their bottom line. Their accountants don’t even understand this important […]

 (Time to read this blog article about 60 seconds) How will your business give back to your community, to humanity and to the local and global environment in 2017?  It’s called ‘doing well by doing good’. What’s your plan? Giving back is good business and great for employee engagement. Employees want to feel that they’re […]

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